Tag: ALA

  • Law Firm Library Marketing: Taking Advantage of Existing Opportunities | Part 2

    Law Firm Library Marketing: Taking Advantage of Existing Opportunities | Part 2

    Welcome to Part 2 of this series, where we will cover specific marketing opportunities that currently exist for the law firm library. Most of these examples are opportunities hiding in plain sight and already part of a law librarian’s current day-to-day responsibilities. The key is to shift our perspective to recognize and take advantage of…

  • Thursday’s Musing: The Value of Perception, the Librarian and the Library Space

    (photo (c) 2009 Dorli Photography, available here)   As collections are becoming more electronic, the value of the library space is becoming increasingly questioned. A trend among articles written by non-librarians is to link the edifice with the profession: the librarian works in a library, technology is making libraries obsolete, therefore librarians will also become…

  • A National Library Week Message

    Happy National Library Week, America! The iBraryGuy team wanted to start the week off right by extending NLW greetings to all of our readers.  Whether you are even in the USA, any day is a GREAT day to celebrate libraries.  We are just fortunate in this country to have a whole week to sing their…